Sometimes justice tastes sweet! The National Archives holds the records for many Federal court cases, including this one from 1957 when the Life Savers Corporation sued the Curtiss Candy Company for trademark infringement.
Depositions of witnesses were taken in different cities to show that consumers were so used to simply reaching for the multi-colored packaging of Life Savers that Curtiss would be able to take advantage of this with its own colored label.  One witness, Lillian Poshkus of St. Louis, when asked about her candy purchase, answered, “I just go right up to the counter and I see the different colored package and I pick that up, put it on the counter and pay for it.”  Several others answered similarly.
Who won? Read the full blog post on NARAtions.

Sometimes justice tastes sweet! The National Archives holds the records for many Federal court cases, including this one from 1957 when the Life Savers Corporation sued the Curtiss Candy Company for trademark infringement.

Depositions of witnesses were taken in different cities to show that consumers were so used to simply reaching for the multi-colored packaging of Life Savers that Curtiss would be able to take advantage of this with its own colored label.  One witness, Lillian Poshkus of St. Louis, when asked about her candy purchase, answered, “I just go right up to the counter and I see the different colored package and I pick that up, put it on the counter and pay for it.”  Several others answered similarly.

Who won? Read the full blog post on NARAtions.